GTM & Commercialisation · Australia to Global

From nearly ready to properly launched.

Go-to-market for founders.

Vocatys is a GTM and Commercialisation consultancy for early and mid stage founders. We help you turn your product, app, platform or service into predictable revenue: a clear plan, the right price and a launch that lands, from Australia to Global.

Where founders get stuck

You've built it. Now it has to sell.

Nearly ready to launch

Your product is close, but you're not sure who buys first, what to charge or which channel to start with. Getting that wrong costs months of runway.

Early traction, ready to launch properly

Early customers prove there's something here. Now you need a repeatable way to sell, the right partners and a launch that lands, in Australia and beyond.

Either way, we find what's blocking launch or growth, then help you fix it.

How we work

Four ways to work with us

Clients usually start with the GTM Diagnostic, then choose the next step that fits. Every engagement is scoped up front, and engagements start from 2 weeks.

01 · Start here

GTM Diagnostic

2 weeks

Find what's blocking launch or growth, and the right next step.

02

GTM Sprint

2 to 4 weeks

A fixed-scope sprint to act on what the Diagnostic finds. Choose a GTM Plan, a Pricing & Partnerships Review or a Launch Readiness Audit.

03

Fractional GTM Lead

1 or 2 days a week

A senior GTM lead who runs the plan with you, week in, week out.

04

Growth Partner

By application

A long-term GTM partnership with shared upside, tied to milestones we agree together.

Recent work

A founder-built platform, getting ready to launch

The founder built a platform to solve the problems in their own business, then decided to take it to market. We started where most clients do, with a GTM Diagnostic.

Client name withheld.

Austin D'Mello, Managing Director of Vocatys

About

Austin D'Mello

Managing Director, Vocatys

Austin helps founders turn products into predictable revenue. He works with early and mid stage founders on go-to-market and commercialisation: who to sell to first, what to charge, which channels and partners to use, and how to launch properly.

Vocatys is based in Sydney and specialises in global GTM delivery. We take founders from Australia to Global, one market at a time.

Free for founders

Is your product ready to launch?

The GTM Readiness Checklist helps you test your buyer, your price, your channels and your launch plan before you spend. Find the gaps while they're still cheap to fix.

  • Who buys first, and why

  • Whether your pricing holds up

  • Which channels and partners to start with

  • What must be ready on launch day

Vocatys · Go-To-Market For Founders.

GTM Readiness Checklist

From Nearly Ready To Properly Launched.

How To Use

A product that's nearly ready isn't the same as a business that's ready to launch. This checklist shows you where the gaps are. Answer each question honestly with Yes or No. Only count a Yes if it's written down or you've actually done it, not just discussed it.

Area 1 Of 6Tick Each Yes
Your Score: 0 / 24

0 / 24

Unlock Your Full Breakdown + PDF

Enter your details to see your score by area, the weakest area, and download the checklist PDF.

Score By Area

Check which area scored lowest. That's usually where your launch will stall first.

Download The Checklist PDF

Not Sure Where To Start?

The Vocatys GTM Diagnostic looks at all six areas with you and gives you a clear, prioritised plan to close the gaps. If you'd like to talk it through, book a free 30-minute call:

Book A Free 30-Minute Call

vocatys.com · [email protected] · Go-To-Market For Founders.

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Book a GTM call

Let's find what's blocking your launch

Tell us what you're building and where you're stuck. In 30 minutes we'll work out what's in the way and which engagement fits.

Prefer to write?

[email protected]
0401 471 013
60 Martin Pl, Sydney NSW 2000

GTM Diagnostic · 2 weeks · Start here

GTM Diagnostic

Two weeks to find what's blocking launch or growth, and the right next step. It's where most clients start.

Who it's for

Early stage founders weeks to months from launch, or mid stage founders whose traction has stalled or who aren't sure how to launch properly. It's a good fit if your launch date is set but there's no agreed plan, growth is flat despite the effort, your investors or board want a GTM plan, or you're eyeing an overseas market before Australia is proven.

How long

2 weeks, with a 90-minute kick-off and a 90-minute playback.

What you get

  • A GTM Scorecard across 8 dimensions: customer and segment, proposition and messaging, pricing and packaging, channels, partnerships, sales motion, launch readiness, and market sequencing (Australia, then global)

  • A diagnostic report with the evidence behind every finding

  • Your top five blockers, prioritised by impact and effort

  • A 90-day action outline you can run with or without us

  • A recommended next step, with a scoped proposal

  • A 90-minute playback session

How it works

  1. Week 1, Discover: a kick-off workshop, a review of your materials and data, a product walkthrough, up to four customer, prospect or partner interviews, and a scan of your competitors and market in Australia and one priority overseas market.

  2. Week 2, Diagnose and recommend: we score your business on the GTM Scorecard, pin down the top five blockers and their root causes, and walk you through the findings and your 90-day outline.

The outcome

You agree the top blockers and their order, every finding is backed by evidence, and you have a plan specific enough to act on the following week.

Not included

Carrying out the recommendations, copywriting, design or website changes, financial modelling, and legal, tax or fundraising advice. We'll need product access, your existing materials and data, and introductions for the interviews.

GTM Sprint · 2 to 4 weeks · Fixed scope

GTM Sprint

A fixed-scope sprint that acts on what the Diagnostic finds. Choose the option that fits where you are. If you already know what needs doing, you can start here.

Who it's for

Founders who know what needs fixing, usually after a Diagnostic, and want it done properly in a set number of weeks.

How long

2 to 4 weeks, depending on the option. Scope and deliverables are agreed up front, with one round of revisions on each written deliverable.

Three Options

GTM Plan

Pricing & Partnerships Review

Launch Readiness Audit

4 weeks

Best for

Early stage founders one to three months from launch, or mid stage founders with early traction who want to launch properly.

2 to 3 weeks

Best for

Founders with paying customers and pricing that was set by guesswork, or early stage founders who need a pricing model and a partner route before launch.

2 weeks

Best for

Founders two to eight weeks from a launch who want certainty before they spend.

What you get

  • A full GTM Plan with a one-page summary

  • Up to three ideal customer profiles

  • A positioning statement and messaging framework

  • Pricing and packaging direction

  • A channel and partnership plan

  • A market sequence: Australia first, then one or two priority overseas markets with clear entry criteria

  • A 90-day launch roadmap with owners, dates and budget

  • A KPI framework

  • Two working sessions and a handover

What you get

  • A pricing diagnostic summary

  • Two or three pricing options, with modelled revenue and margin impact

  • Recommended pricing and packaging, with a price book

  • Discount and approval rules

  • A rollout and test plan, including your existing customers

  • A partner map and a shortlist of up to 10 partners

  • A partner proposition and a framework for partner commercials (referral, reseller, integration and co-marketing)

  • An outreach pack: a one-pager and email templates

  • A playback session

What you get

  • A red, amber and green readiness scorecard across 10 areas, from proposition and pricing to onboarding, analytics and launch comms

  • A gap list in three tiers: fix before launch, fix in the first 30 days, fix later

  • A launch checklist and run-sheet, from 14 days before launch to 30 days after

  • A launch KPI set and a tracking check

  • A go or no-go recommendation, with conditions

  • A playback session

The outcome

A complete GTM plan your team owns, with every action assigned and your KPIs baselined before you start.

The outcome

A pricing option chosen at playback, a price book ready to publish within 30 days, and at least three priority partners ready to approach.

The outcome

A clear go or no-go call, every red item owned and dated, and tracking checked so you can measure the launch.

Not included in any Sprint: carrying out the work beyond the agreed scope, copywriting or design production, and legal or tax advice.

Fractional GTM Lead · 1 or 2 days a week

Fractional GTM Lead

A senior GTM lead one or two days a week, running the plan with you so it gets done, not shelved.

Who it's for

Founders with a plan but no senior GTM lead. That might be a mid stage business before its first head of growth, or an early stage founder running a launch. It's often the next step after a Sprint, or when the founder has become the GTM bottleneck.

How long

Ongoing, month to month, at one or two days a week. One day covers strategy, oversight and one workstream. Two days adds hands-on delivery of up to three workstreams, agency and contractor management, and sales and partner meetings.

What you get

  • A 90-day GTM priorities plan by the end of week 2

  • A weekly stand-up and a short written update

  • A GTM dashboard, updated monthly

  • A monthly 60-minute review

  • A quarterly review and next-quarter plan

  • Delivery of the workstreams we agree

  • Support in business hours, with replies within one business day

How it works

  1. Month 1: onboard, agree KPIs and the 90-day priorities, and start the first workstream.

  2. Every week: a stand-up, delivery on the agreed workstreams and a written update.

  3. Every month: a dashboard update and a 60-minute review.

  4. Every quarter: review progress, then plan the next quarter.

The outcome

Your plan gets run, not shelved. KPIs are agreed in week 1 and reported every month, and you spend less of your own time on GTM.

Not included

Full-time or on-call availability, quota-carrying sales roles, and advertising spend.

Growth Partner · By application

Growth Partner

A long-term GTM partnership for founders with real momentum, where we share in the upside and are measured against milestones we agree together.

Who it's for

Founders with real momentum where we can materially move the outcome: funded mid stage businesses with traction and a 12 to 24 month growth plan, or early stage founders with a launch-ready product, a strong market and a committed team.

How long

A long-term partnership, reviewed against milestones every quarter. Every Growth Partner client starts with a GTM Diagnostic.

What you get

  • A milestone charter: three to five measurable milestones agreed with you up front

  • A 12-month GTM plan

  • A weekly operating rhythm

  • A board-ready monthly GTM report

  • A quarterly milestone review

  • Attendance at a quarterly board or advisory meeting

  • An annual review

How it works

  1. Apply using the form below.

  2. Qualification call.

  3. GTM Diagnostic. Every Growth Partner client starts here.

  4. Agree the milestone charter and the 12-month plan.

  5. Deliver, with weekly rhythm, monthly reporting and quarterly milestone reviews.

The outcome

A GTM partner invested in your growth, measured against the milestones you set together.

Not included

Guaranteed outcomes, capital raising or investor introductions, and legal, tax or accounting advice.

Apply to become a Growth Partner

Tell us about your business. Austin reviews every application personally and will reply by email.

Terms of Use & Privacy

Vocatys Pty Ltd (ACN 164 427 945) ("Vocatys", "we") respects your privacy. This notice explains what we collect through this website and how we use it.What we collect. When you use a form on this site, we collect your name, your email address and anything you write in the message. When you book a call, Calendly collects the details you enter. Our website platform records anonymous visit statistics without cookies.How we use it. We use your details only to reply to you, to send anything you asked for (such as the GTM Readiness Checklist), and to arrange and prepare for calls. We do not sell or rent your details.Who processes it. Our website is hosted by Carrd, and bookings are handled by Calendly. They process data on our behalf, and some of it may be stored outside Australia.Your choices. You can ask us to access, correct or delete your details at any time.Contact. [email protected] · 0401 471 013 · 60 Martin Pl, Sydney NSW 2000Last updated: 4 November 2026

Thanks. It's with us.

We'll reply by email from [email protected]. If you asked for the GTM Readiness Checklist, we'll send it to you. In the meantime, you can book a time to talk.

Vocatys Management Consulting

60 Martin Pl, Sydney NSW 2000

© 2026 Vocatys Pty Ltd · ACN 164 427 945